How devvorld helped Adorn grow online
Adorn Headwear designs luxury hats for larger heads and voluminous hair, at honest prices. Their belief is simple: style should never be limited by head size or hair volume. We built a Shopify store that turns that belief into a boutique shopping experience.
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The Challenge
The obstacles Adorn needed to overcomeFor years, hat shopping has been one-size-fits-most, and that leaves many people out. Adorn's customers have often been disappointed before, so they hesitate to buy online. Fit is the biggest barrier. The store had to make sizing clear and reassuring while still feeling premium, editorial and easy to shop.
The Solution
What we designed and built for AdornWe made fit the hero of the experience. Extended sizes, from M/L 59cm up to XXXL 65cm, appear as clear options on every product. Three brand pillars are highlighted on the homepage: extended sizes, adjustable fit and satin-lined felt hats that protect hair. A dedicated size guide removes doubt before checkout. The collections are straw hats, felt hats and accessories, with a New Arrivals feature. A style-led blog covers festival season, fedora styling and travel, building community and organic traffic. Free shipping over $200, Shop Pay, Apple Pay, Google Pay and PayPal keep checkout smooth.
The Result
What Adorn has todayAdorn now has a store where fit feels like a promise, not a guess. Customers who were once overlooked can shop with confidence, and the brand feels like a boutique with real personality. The Shopify foundation is ready for new drops, seasonal campaigns and ongoing content.
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